Bistro Catch-up
Social media marketing for Bistro Catch-up
Bistro Catch-up wanted to be relevant again to both new and familiar guests after a challenging period. The goal was clear: increase the reach and also actively engage guests online with the no-nonsense bistro concept. Social media had to become an extension of the experience in the restaurant again.
Content Collectiv developed a clear social media strategy based on a brand book and fixed content pillars. These formed the basis for consistent and recognizable social media marketing. In collaboration with Sharman Media, we provided strong content creation, complemented by targeted ads to accelerate reach and interaction. As a full service marketing agency from The Hague, we monitored the connection between content marketing, social media marketing and results.
50%
More followers
Strong growth of social media following in a short period of time.
30%
More engagement
Average higher interaction on all social channels.
100%
Weekend Occupation
Structurally fully booked on weekends.
Structural
More guests
A demonstrable increase in occupancy during the week as well.
Online visibility that contributes to full tables
By cleverly combining strategy, content and advertising, social media became an effective marketing channel that contributed directly to visibility as well as reservations. The consistent look, strong photography and targeted ads ensured that Bistro Catch-up was picked up by local hotspotters and once again became top-of-mind with the target audience.
With social media marketing, content marketing and targeted ads, we help hospitality entrepreneurs grow – online and offline. From Instagram to TikTok marketing: all with one clear goal in mind.
