Gin & Rum Festival
Full service marketing for the Gin & Rum Festival
A new festival requires trust, visibility and conversion. Taking its first steps into a competitive festival market, the Gin & Rum Festival had one clear ambition: to attract visitors via social media and firmly position the event. As a foundation, we first developed the website so that all marketing efforts could land on a strong and conversion-oriented platform.
Since then, we have been handling all online marketing for Gin & Rum Festival. From social media advertising and content marketing to website development, consultancy around offline marketing and monthly analyses. As a full service marketing agency from The Hague, we ensure cohesion between strategy, execution and optimization, so that campaigns not only create reach, but also actually sell tickets.
4.000+
Visitors
Conversion-oriented campaigns provided a strong rise.
Sold out
Workshops
Workshops completely sold out through targeted promotion.
10+
Exhibitors
A diverse range of unusual brands and vendors.
100+
Tastings
High involvement and experience on the festival grounds.
From online strategy to a successful event
By cleverly combining social media marketing and advertising with a strong website, marketing became a driving force behind the festival’s success. Continuous analysis and optimization ensured that social media delivered not only visibility, but also measurable conversions.
With content marketing, social media marketing and performance advertising, we help events grow – from first edition to structural success.
