Café Banka
Launching and growing Café Banka 2.0 with social media marketing
Revitalizing an existing name requires a thoughtful launch. Café Banka was transformed from a classic brown pub to a contemporary lunchroom and restaurant for wine lovers and foodies, with Asian-French inspired cuisine and a completely new look. The reopening required visibility, curiosity and direct engagement with the right target audience.
With social media marketing, we took care of the launch of Café Banka. In a short period of time, we provided recognizable content and a clear positioning of the renewed concept. In the next phase, the focus was on regional growth: more reach outside the immediate neighborhood, a new influx of guests and strengthening the team. Instagram Reels, creative content and targeted job campaigns through Meta played a central role in this. As a full service marketing agency from The Hague, we ensured coherence between strategy, creation and results.
100%
Growth in reach
Rapidly doubling down on social media channels.
Successful
Reintroduction
A strong launch of the revamped concept.
Regional
More visibility
Greater reach beyond the immediate area.
Higher
Occupancy
Social media arguably contributed to more guests.
Social media as an engine for hospitality introductions
By combining storytelling, visual content and short-form video, social media became a powerful tool for both launch and ongoing growth. Not just to be visible, but to target exactly the right audience – from guests to new team members.
With social media marketing, content marketing and TikTok-like short video formats, we help hospitality businesses stay relevant and grow structurally.
